ARTICLES

July 3, 2023

Good Sellers Make Good Business

  Many publishers dream of releasing bestsellers. They visit international book fairs to obtain rights to bestsellers. Since we work with many publishers around the world, I am sometimes in…

June 26, 2023

Door to Door Sales (Colportage)

It has been my privilege to serve God in the Christian publishing world for over 50 years. During these years I have been involved in many areas of distribution from bookstores…

June 19, 2023

Ten Sales Boosters

  You are losing your edge. Less books are being sold. Fewer customers come in. What can you do to boost sales?   1. Change the way your place of…

June 12, 2023

Africa Christian Textbooks (ACTS) 30 Year Celebration

  One of the ministries that I am most proud of here in Nigeria is Africa Christian Textbooks (ACTS). Although there were many people who came together to create the…

June 6, 2023

How to Choose a Distributor (Part 2)

  The second part of this article covers questions to ask and pitfalls to avoid when looking for a distributor, in areas such as information technology, marketing, and many others.…

May 29, 2023

How to Choose a Distributor (Part 1)

Achieving an effective distribution system with the widest coverage is the dream goal of any publisher. However, many publishers in developing countries do not achieve effective distribution chains even within…

May 22, 2023

How To Avoid Plagiarism. A Step-by-Step Guide

Has it happened to you? Have you received an article you assigned to a new writer, plugged a well-turned phrase into an online search engine, and discovered the article was…

May 16, 2023

Six Lessons from the Africa Study Bible

Listen a lot before you even start the journey My main job as project director of the Africa Study Bible over seven years was to listen, think, and listen some…

May 8, 2023

Encouraging Signs: Opportunities for Christian Publishing in Africa

  The greatest opportunity for Christian publishing in Africa can be summarized in the words untapped resources. Those with a vision to see African publishing flourish recognize that the highest…